IDEAS TO HELP YOU DO MORE GOOD.

The Trinity & Company Blog.

Donor Relations, Acquisition Shelley Wiebe Donor Relations, Acquisition Shelley Wiebe

2026-04-15 What if your donors didn’t just give… but paid to learn from you too? Sounds odd at first. But your knowledge might be one of your most valuable assets.

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The idea: Donor Education Products. Nonprofits explain complex issues every day. Climate. Poverty. Mental health. Housing. You simplify. You teach. You help people understand. Usually for free. But what if some of that learning could become a product?


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2026-04-08 What if the end of your program wasn’t the end of the relationship?

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The idea: Program Exit Conversion. Every year, people leave your programs. They move on. They grow. They don’t need your services anymore. That’s a win, right? Yes. But it’s also a missed opportunity. Program Exit Conversion is about what happens next.


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New Revenue Streams Shelley Wiebe New Revenue Streams Shelley Wiebe

2026-04-01 What if your nonprofit’s biggest mistakes could become its most valuable asset? Not hidden. Not forgotten. But used to help others avoid the same missteps.

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Failure happens. In every nonprofit. Programs don’t land. Ideas flop. Sometimes harm happens and gets fixed quietly. Then what? We move on. We don’t talk about it much. That’s where Ethical Failure Archives come in.


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New Revenue Streams Shelley Wiebe New Revenue Streams Shelley Wiebe

2026-03-25 What if your nonprofit could earn revenue… not by doing more programs, but by helping others make better decisions? Yes, really. Your thinking could be the product.

Read Time: 2 mins

The article on Decision-Support as a Service shares a simple but powerful idea. Nonprofits make tough decisions every day. You’ve learned what works. You’ve seen what doesn’t. That experience has value. So why not offer it as a service?


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