IDEAS TO HELP YOU DO MORE GOOD.
The Trinity & Company Blog.
2026-01-08 Stop Worrying About Deliverability - It’s Not The Real Problem
Read Time: 2 Mins
The real issue is SEE-ABILITY: did a real person actually see your email in their inbox, or was it ignored, buried, or lost in Promotions?
2025-12-17 What if the real problem isn’t your fundraising channels… but how you’re thinking about them?
Read Time: 2 Mins
Email. Direct mail. Social. Text. We keep hearing one should replace the others. Spoiler alert: that’s not how donors actually behave.